Company Profile

QuestMobile (Beijing Guishi Information Technology Limited) is a professional business intelligence services provider in China’s mobile internet market. We offer the market a line of data services that include standard databases – TRUTH, cross-platform traffic tracking services – TRUTH – Plus, user growth solutions – GROWTH and bespoke datamining, research and consulting services.

QuestMobile’s non-private and aggregated data derived from its proprietary sample pool enables our clients to better understand the market trend and competition and to discover market opportunities at early stages and to spot high potential investment targets. We also provide user profile data to help clients to improve operation efficiency.

After years of endeavor, QuestMobile’s data and research have become a must-have for big internet companies and top notch investment firms. Same data and research are sought to by media outlets such as CCTV, China Daily, WSJ, FT and Economics when they try to describe to the world the achievements of China’s mobile internet market.

Company Milestones

2018
April

April 2018, launched TRUTH Mini program

QuestMobile TRUTH Mini Program is a database that provides user usage data of all the mainstream mini programs available in the market. Metrics available include number of monthly active users, daily active users etc. It would also be available for competition analysis etc. TRUTH Mini Program is a cutting-edge tool that helps market participants to discover new opportunities.

2017
October

October 2017, launched TRUTH Dark horse list

TRUTH Dark Horse List scans the whole market for fast growing sectors and rising Apps. It is a unique tool that could help investors to find high potential investment opportunities at early stages.

May

May 2017, founded QuestMobile Research Institute

QuestMobile Research Institute leverages the firm’s vast data capabilities and years of know-how in the market and offers actionable research and consulting services to clients.

2016
August

August 2016, launched TRUTH Marketing version

QuestMobile TRUTH Marketing version offers more than 1,000 metrics of user profile data. It helps with user analysis and marketing endeavors and helps advertisers find the audiences that most fit.

May

May 2016, launched TRUTH Growth

QuestMobile Growth solutions leverage users’ behavioral data across different platforms. This service helps with the improvements of user experience, marketing efficiency and marketing ROI.

March

March 2016, launched TRUTH Channel version

QuestMobile TRUTH Channel version compares and evaluates efficiency of more than 30 App distribution channels. Gives clients a tool to optimized operation and marketing efficiency.

2015
December

December 2015, launched TRUTH Flash version.

QuestMobile TRUTH Flash version afforded the market the chance to track actual day to day data of more than 30,000 Apps.

August

August 2015, was invited as a member on user analysis project of Beijing Winter Olympics.

QuestMobile offered its data and research capabilities to help improve Winter Olympics user satisfaction and operation efficiency.

June

June 2015, was invited to be a member of Beijing Analytics Council

Beijing Analytics Council was founded by Beijing Bureau of Analytics, RUC, CUBT. QuestMobile was invited to be a council member.

May

May 2015, co-founded China mobile internet big data lab with Renmin University of China

QuestMobile combined its proprietary understanding of the market with RUC’s academic endeavors in analytics to study china’s mobile internet market.

April

April 2015, was invited by China Information Association to be a member organization.

QuestMobile was invited as an expert organization by China Information Association to co-found the Internet+City Administrtion research group, to offer research and data analytics services.

2014
October

October 2014, launched QuestMobile TRUTH Professional database, the first full-dimension mobile internet operation analysis databases in China.

QuestMobile was the first to introduce the concept of mixed-data source to the market. Over 160 data metrics that are available on both iOS and Android platforms help clients see more clearly of the market and competition.